Bronze Batman Statue Comes to Burbank as ‘Selfie Spot’ to Attract Tourism – will it work?

Tourism is down across the country and world because of COVID-19 pandemic and also the corresponding economic slowdown. Will selfies with a 7 1/2 foot tall statue of Batman be able to help Burbank California’s tourism scene?

“Our original idea was to gain social media exposure with a series of selfie spots around the city using iconic figures created right here in the media capital of the world,” said Danny Kahn, Chair of Visit Burbank told NBC LosAngeles, “Our hope is to build on this project with other superheroes in different spots around the city, encouraging visitation throughout Burbank.”

Many Batman stories have been drawn, filmed, and created in Burbank California, and is appropriate to these times that Batman stands for justice, strength and fearlessness.

Be sure to use the hashtag #BurbankBatman on your selfies!

Burbank’s mayor, Sharon Springer, encouraged Batman fans, as well as all Burbank residents and visitors, to visit the statue and post a photo on social media with the hashtag #BurbankBatman. A 7 1/2-foot-tall bronze statue of Batman was unveiled Friday in Burbank, and city officials hope it will be the first of several “selfie spots” that draw people to the area and highlight the city’s position in the entertainment industry. The statue, which is on the AMC Walkway and weighs 600 pounds, was sculpted by Alejandro Pereira Ezcurra and based on a drawing by DC Comics’ Publisher and Chief Creative Officer Jim Lee. “Now Batman has found another amazing home here in the heart of Burbank, the city in which so many of his stories have been created, animated, filmed and brought to life,” Lee said in an unveiling video Friday. “I’m honored that this beautiful, larger-than-life statue of Batman is based on one of the iconic poses from a story I drew called ‘Batman Hush.’” The sculpture was funded entirely by the city’s hospitality association, Visit Burbank , which hopes to add more superhero statues throughout the city. “Our original idea was to gain social media exposure with […]

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